How can you make hair colour last longer?

To keep colour bright, use a gentle wash routine, control heat, protect hair from the sun and choose care that suits the current condition of your hair.

Avoid washing more than necessary

Every wash affects pigment and natural oils. There is no universal frequency because the right rhythm depends on your scalp, lifestyle and products. Cleanse when needed, use gentle movements and rinse thoroughly.

Temperature matters

Very hot water and uncontrolled heat tools can increase dryness and dullness. Use temperatures that suit your texture and apply heat protection when recommended.

Sun, sea and swimming pools affect tone

Sun exposure, salt and chlorine can alter the appearance of colour and the quality of the hair fibre. Rinsing after swimming and protecting hair during long exposure can help reduce the impact.

Choose products for your colour project

Lightened blonde, copper and creative colour do not need the same routine. Avoid universal recipes. Ask which products suit your service and how much to use.

When to arrange a salon check

Do not wait until the colour has completely lost its direction. A consultation can assess regrowth, tone and the condition of the lengths, then decide whether to act or give the colour more time.